Customer Insights for TheBrakeSquad

The BrakeSquad, a mobile brake repair service with an Angie's List Super Service Award, needed an in-depth understanding of their customers for two objectives: 

1) Improve effectiveness of targeted marketing

2) Optimize inventory and operations management

Process: Analyze conducted data analysis on the existing customer base - reviewing customer information, services delivered, service locations, dates of serivce, repeat customer transactions, and vehicle profiles, and then appended additional census data, tax records and other consumer and government data. 

Results: Analyze delivered a comprehensive view of BrakeSquad customers, including customer profiles, cars serviced, distanced traveled by technicians, and service pricing recommendations. Overall providing a well defined target marketing strategy and optimized operational insights.

Visit our Customer Insights page or Download the final report by clicking on the images below. 


An Interactive Map of Your Service Locations

View Customer Insight BrakeSquad Demo in a full screen map

Data Indicators & Results

Available upon request